Sempio Gochujang Korean Chili Paste (Vegan), 500 g

Yes it is organic! Great flavor.

Great

I really like the flavor of this paste and use it in a lot of my Asian dishes.It is loaded with flavor with some heat.

The taste is good but i wanted it to be a bit more spicy.

Love this! Great flavor

The best gochujang. Great size. Great taste.

Adds such a great flavor!

The product I received is not the same as the images currently on the website, so it's possible the manufacturer changed the packing (mine was shipped November 2023 in SF Bay Area).I've purchased gochujang paste many times in the past (& gochujang "sauce", too, so I know the difference)... different brands but at least the past 2 times it was in a square-on-top-shaped red container that looked like the images currently shown here. Store discontinued selling it so I just guessed this might be the same brand, or at least the taste would be similar to what we were expecting.The item I received is in a completely different package & label. What I received does not say "gochujang paste" on the front label, it says "hot pepper paste" instead. Also, it does not say "vegan" on this label if that is a concern for you (but I personally don't know by looking at ingredients if it is truly vegan or not). If this is the same stuff with a new name the images online should be changed to reflect that!I am also suspicious how the item I received has two different ingredient/nutritional labels on it & the information differs slightly. A rectangular label is on the back, & a square-shaped label on the side that actually says "gochujang paste" there (see pics... was this leftover labels from their old, square "gochujang" packaging?")So I assumed the company changed product labels, so we tasted it & it does not taste like any gochujang paste we've ever had before... it may be due to the brand but this tastes bitter & possibly rancid. The kind we've had before had a mild discernible sweetness (not as sweet as sauces, but it was there) but this stuff has zero sweetness & a weird sewage-y taste, as if it had fish in it (not in the ingredients) so don't know if that's this brand or if it went bad. The container did have a foil seal under the lid, but I didn't think at the time to scrutinize to see if it might have been compromised before I pulled the seal off to taste it. The rectangular label says "for best results refrigerate after opening, but the square label does not, so don't know if refrigeration is necessary. Also the front label says "recipe inside" but there wasn't anything under the lid or on the other sides/bottom, unless they put the recipe inside under the goop.They do not accept returns on food items (understandable) so I'm not concerned it was an opened returned item... but I still do not want this stuff, it takes suspiciously rancid & it is certainly not as advertised/expected. You can't return damaged, mislabeled, or just plain yucky food like you can easily return non-food products online, they don't want it back, so you have to go through online chat or phone call to get a refund, which took about 5 minutes. (If it was as advertised I would have taken the loss & assumed it wasn't to our tastes... but I wanted "gochujang" & it really looks like they changed the packaging & perhaps the recipe so they are not longer calling it that.)